Name: GTO Aluminum USA
Services: Aluminum Cladding (Interior & Exterior)
Website: www.gtoaluminum.com
Project Overview: Sales Funnels, Demand Generation, Marketing Automation, Retarget Campaigns
GTO Aluminum, specializs in environmentally friendly cladding and wall siding for both interior and exterior designs. They wanted someone to maintain & grow their digital presence and generate qualified leads. Their focus was on reaching architects, designers, and homeowners interested in sustainable building solutions.
Communicating the advantages and eco-friendly features of GTO Aluminum’s 100% aluminum cladding & to justify the upfront price to the target market was a challenge. Creating awareness and educating consumers about the sustainable benefits of the product & minimal maintenance costs amidst competing materials was not easy. We needed to be creative to promote their brand with a unique selling point.
By implementing a strategic redesign that focused on user experience, targeted content, conversion optimization, and lead nurturing, we were able to convert 25% more visitors into enquiries.
We developed a dedicated landing page specifically designed to promote and optimize the sales of the sample box proved to be a successful strategy and it acted as a powerful conversion tool at the beginning of the sales funnel, resulting in 30-50 qualified leads a month.
By optimizing website metadata, including title tags, and meta descriptions, the website experienced a significant improvement in search engine rankings. This resulted in increased organic traffic and website visibility.
The demand generation campaign led to an average of 50 leads per week.
Our marketing automation setup helped them simplify the sales process, resulting in 30% faster prospecting cycle.
Trigacy is a demand generation agency working on data-driven campaigns that can help you drive more website traffic and attract high-value customers! Book a Call today to discuss.
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